tips

WordPress SEO.

SEO (Search Engine Optimization) is one of best way to drive quality and targeted web traffics to your website.

The default wordpress has already provides simple SEO to your wordpress website, including effective search engine friendly url, title links and etc.

There is a popular wordpress plugin that further enhance SEO for your website, All in one SEO park, it is available here.

Some features:

  • Advanced Canonical URLs
  • Fine tune Page Navigational Links
  • Built-in API so other plugins/themes can access and extend functionality
  • ONLY plugin to provide SEO Integration for WP e-Commerce sites
  • Nonce Security
  • Support for CMS-style WordPress installations
  • Automatically optimizes your titles for search engines
  • Generates META tags automatically
  • Avoids the typical duplicate content found on WordPress blogs
  • For beginners, you don’t even have to look at the options, it works out-of-the-box. Just install.
  • For advanced users, you can fine-tune everything
  • You can override any title and set any META description and any META keywords you want.
  • Backward-Compatibility with many other plugins, like Auto Meta, Ultimate Tag Warrior and others.
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xhtml vs html

Get Ready For XHTML

XHTML is not very different from the HTML 4.01 standard.

So, bringing your code up to the 4.01 standard is a good start.

In addition, you should start NOW to write your HTML code in lowercase letters, and NEVER skip closing tags (like </p>).

The Most Important Differences:

  • XHTML elements must be properly nested
  • XHTML elements must always be closed
  • XHTML elements must be in lowercase
  • XHTML documents must have one root element

see the full reference at here

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Protecting domain names that synonyms to trademark

Some short domain names (3 to 6 characters) are valuable. But owning them carries risk: since so many companies have three to 6 character acronyms, they often feel they are entitled to your domain.

If you own a nice domain name, here are some tips to avoid losing them in arbitration:

1. Do not park the domain name. It’s possible that a company with the same acronym will point to ads on the parked page as infringing their trademark. You need to control the content, and parked pages frequently optimize with ads that can be used against you.

2. Create a site. Even a small site is fine. Your goal here is to make sure no one can claim you have no legitimate use and rights for the domain name. I recently talked with a domainer who owns several three letter domains. He creates an affiliate site for each one. Avoid having the content has related products to the trademark.

3. File for a trademark once #2 is done.

Of course, doing this doesn’t prevent you from receiving a UDRP letter. Consider the case of Ace.com and Ace.us. The best I can tell, this domain has been used for a legitimate business for many years. The owner of the sites, WebMagic Ventures, even has a trademark for the term “Ace”.

So who’s challenging the owner of Ace.com and Ace.us? There are a number of companies holding trademarks for the term “Ace”, and I can’t see a reason why any of them should be entitled to this domain. This could be a clear cut case of reverse domain name hijacking, but we’ll have to wait to see.

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